At BMW of Fort Myers, we've been enjoying the latest string of BMW ads on television these days. Surely, you've seen them. They feature a family having to listen to the grandmother tell stories that are probably stretching the truth, at best. Of course, they do feature a vehicle, and a very popular one at that.
The BMW X5 in Fort Myers, FL is versatile, luxurious, and full of technology and performance features…
Have you ever gone exploring on a road trip only to find that you're a little further off the beaten path than you intended? That the B&B you assumed would be whimsical and quaint actually turned out to be terrifying and haunted? The "World's Biggest Taco" roadside attraction was actually not all that big and now you have no fun en-route activities planned? If only you had access to a concierge or…
Bafflement. This is what broadcast journalists Bryant Gumbel and Katie Couric's felt while trying to understand the internet in 1994 while on air. The dynamic duo once again find themselves in a state of disarray in 2015 as they sit behind the wheel of the all-new BMW i3 from the BMW i Series. Last week we showed you the outtakes, but the real commercial which aired during last week's Super Bowl is just…
With the Super Bowl only days away, excitement for both the game itself and the advertising during, is at an all-time high. Many companies have already posted their Super Bowl ads for viewers to see and BMW is no exception. Along with the ad, BMW posted a great outtakes video, which highlight the hilarity of the work put in for the ad. Starring Katie Couric and Bryant Gumbel, it is great to see two famous…
The Consumer Electronics Show is coming to an end today and to bid farewell, we're giving a glimpse at one of its stars: The BMW i3.
The i3 was given the honor of being named the 2015 Green Car of the Year and for a good reason. Not only does this electric car offer so much to the environment, but it also has innovative technology to back it up.
These features were tested on…
While we'd never deny its glowing good-looks, the 2015 BMW 228i is so much more than just another pretty face. It's a lean, mean driving machine with the power to thrill each and every time you fire up the engine. Give a gander to the video below to glean a bit more about it:
We're positively smitten for its turbocharged 2.0-liter four-cylinder engine, a muscle-bound monster that makes a magnificent 240…
We know your eyes lit up when you first saw the all-new, the revolutionary, the fuel-sipping, the power-hungry 2014 BMW i8 hybrid sports car -- well, at least ours did. The vehicle's dichotomy of muscle and modesty is enough to pique anyone's interest, but its specs, features, design and superior craftsmanship are what really sells it.
There isn't a single car on the road that even comes close to resembling the i8, and…
While the BMW brand offers a whole slew of vehicles representing every segment and niche of luxury in the premium market, they also offer a level of customization unseen elsewhere. Whether that's powertrains, performance add ons, or fixtures for the cabin and exterior, there are no shortage of ways to make a new BMW your BMW.
This is particularly true for the M performance brand, where BMW has recognized the segment's desire to…
It's that time of year, folks. It's the time when old St. Nick gets out his list of all the naughty and nice BMW drivers and prepares to figure out who gets a nice gift for the holidays, and who gets a stocking full of coal. We're pretty sure the latter won't happen to too many people, since all the BMW drivers we meet are pretty awesome.
That means that if…
